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Privacy Policy

TYNEGO SAS (Treelys brand) attaches paramount importance to protecting your personal data. This Privacy Policy describes how we collect, use, store and protect your personal data, in accordance with the General Data Protection Regulation (GDPR – EU Regulation 2016/679) and the French Data Protection Act of 6 January 1978, as amended.

1. Data controller

The data controller is:
TYNEGO SAS – Treelys brand
66 Avenue des Champs-Élysées, 75008 Paris, France
Email: contact@treelys.com

2. Data collected

2.1 Data you provide to us directly

  • First and last name
  • Email address
  • Delivery and billing postal address
  • Telephone number (if provided)
  • Payment information (processed directly by our secure payment service providers)
  • Content of your messages when you contact us

2.2 Data collected automatically

  • IP address
  • Browsing data (pages visited, time spent, clicks)
  • Data about the device used (browser type, operating system)
  • Cookies and similar tracking technologies
3. Purposes and legal bases for processing

3.1 Performance of the contract

  • Processing and tracking your orders
  • Management of deliveries and returns
  • After-sales service and management of complaints
  • Creation and management of your customer account (where applicable)

3.2 Legitimate interest

  • Fraud prevention and securing transactions
  • Improving our website and services
  • Analysis of browsing behaviour (via Google Analytics/GA4, Hotjar/Microsoft Clarity)

3.3 Consent

  • Sending our newsletter and commercial communications (Klaviyo, Mailchimp)
  • Use of advertising and tracking cookies (Meta Pixel, TikTok Pixel, Google Ads/Tag Manager)
  • Personalisation of your online experience

3.4 Legal obligation

  • Retention of accounting and tax records
  • Responding to requests from competent authorities
4. Data recipients

Your data may be disclosed to the following third parties in the course of our business:

  • Shopify Inc. – e-commerce platform and payment processing (Shop Pay)
  • Google LLC – Google Analytics/GA4, Google Ads, Tag Manager (analytics and advertising)
  • Meta Platforms Ireland Ltd – Meta Pixel (Facebook/Instagram targeted advertising)
  • TikTok Technology Ltd – TikTok Pixel (TikTok targeted advertising)
  • Klaviyo Inc. – management of marketing emails
  • Mailchimp (Intuit Inc.) – management of marketing emails
  • Hotjar Ltd / Microsoft Corporation – user behavior analysis (heatmaps)
  • Logistics providers and carriers – for delivery of your orders
  • Payment service providers – to secure financial transactions

Some of these providers are established outside the European Union (particularly in the United States). Data transfers outside the EU are governed by appropriate safeguards (the European Commission’s standard contractual clauses, the EU–US Data Privacy Framework, or equivalent mechanisms).

5. Retention period
  • Customer data (orders): 5 years from the date of the order (legal accounting obligations)
  • Customer account data: until the account is deleted, then 3 years
  • Marketing prospecting data (newsletter): 3 years from the last contact
  • Browsing data and cookies: 13 months maximum
6. Your rights

In accordance with the GDPR, you have the following rights:

  • Right of access: obtain a copy of your personal data
  • Right to rectification: correct inaccurate or incomplete data
  • Right to erasure (“right to be forgotten”): request the deletion of your data
  • Right to restriction of processing: restrict the use of your data
  • Right to data portability: receive your data in a structured format
  • Right to object: object to the processing of your data on legitimate grounds
  • Right to withdraw your consent at any time, without affecting the lawfulness of processing carried out before its withdrawal

To exercise these rights, contact us at: contact@treelys.com
We will respond to your request within 30 days.
You also have the right to lodge a complaint with the CNIL: www.cnil.fr

7. Data security

TYNEGO SAS implements all appropriate technical and organizational measures to ensure the security of your personal data, including data encryption, restricted access, HTTPS protocols, and PCI DSS compliance for payment data.

8. Amendments to the policy

TYNEGO SAS reserves the right to amend this Privacy Policy at any time. Any substantial amendment will be notified to users by email or through a prominent notice on the website.

Last updated: May 2025

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